One of the main focuses of the advertising agency «Mediafacade Group» is placing advertisements on video screens in Johannesburg and the Republic of South Africa (RSA). We offer reasonable prices, big discounts, and a quality guarantee for our work. By placing advertisements on video screens through our advertising agency, you receive not only a high level of service but also low prices. We manage advertising campaigns throughout Russia: planning the stages of advertising campaigns, determining tasks, methods, and means of achieving set goals, placing advertisements on selected video screens, collecting statistics, and analyzing the effectiveness of advertising placements.
Our email: info@mediafacadegroup.com , phone: 8 (800) 700-54-87 (free).
Our managers will calculate the cost of placing advertisements on digital video screens taking discounts into account. We look forward to your feedback.
EFFECTIVENESS OF ADVERTISING ON VIDEO SCREENS
Proper selection of video clips. Advertising on LED video screens should be interesting and useful even to passersby. The advertisements placed on video screens should be attention-grabbing, bright, colorful, and dynamic. However, decency and law must be observed here. Otherwise, you risk causing the opposite effect.
Broadcasting ads in real-time. Advertising on video screens should provide live broadcasts, focusing attention on the most interesting moments.
Properly selected audio track. Advertising on video screens is sometimes accompanied by sound. This feature is not available on all outdoor screens. However, if the LED screen can transmit sound, it is not inferior to other mass media in its capabilities.
Quality of the ad, its content, and duration. Advertising on an LED screen should have plenty of close-up shots, scenes should be bright and compelling, and the image should change dynamically. There should be no small details or inscriptions in the ads, and the brightness and contrast should be such that the ad looks good regardless of the time of day. A great example is trailers shown on such advertising screens.
ADVANTAGES OF ADVERTISING ON VIDEO SCREENS
The advantages of placing advertisements on video screens depend on the characteristics of the advertising structure itself. Here are just a few positive features of outdoor screens:
High brightness of the LED screen: the advertisement will be clearly visible both on sunny days and in cloudy weather.
The ability to assemble large advertising screens: the advertisement will be seen, even if people don't want to.
Flexible height/width ratio of the LED video screen: this allows advertisements of different formats to be displayed.
High repairability of the video screen: Your advertising campaign won't stop or be interrupted. Even if there is a break in transmission, it won't be for long.
The ability to significantly reduce costs: You won't need to spend on printing, installation, or dismantling of structures.
The ability to conduct multiple marketing campaigns simultaneously. You can showcase your entire product range and services on a single LED screen.
No negative emotions from clients, passersby, or customers: advertisements on LED screens are unobtrusive, don't irritate, and aren't annoying.
Advertising on video screens is the best way to establish a close connection with potential and real customers. You can promote your brand—unobtrusively but vividly.
24/7 broadcasting: advertising on the video screen will be broadcast at any time of the day. Advertising for your store, product, or service displayed on the video screen will be visible to a large number of potential customers.
Maximum audience reach: outdoor video screens are easily visible even from a distance, allowing the advertisement to reach the maximum audience.
Optimal location of the advertising medium: LED video screens are installed on major streets and intersections, where there is always a high flow of pedestrians and traffic jams, in which people always pay attention to the advertising screen.
Dynamic and bright images. Videos displayed on an LED screen attract much more attention than static advertising materials. The advertisement on the screen is clearly visible even in cloudy weather and as evening falls, when regular billboards become less effective even with lighting.
Flexible placement format. When placing outdoor advertisements on street video screens, you can flexibly vary the display time and content to increase effectiveness. You also have the option to order the simultaneous broadcast of different videos on one screen.
Interactivity. With the use of modern technologies (SMS services, Bluetooth, Wi-Fi), you can establish feedback with your audience. You can not only offer a product or service but also collect statistics, gauge the effectiveness of your advertisement, and thereby make your advertisement even more effective.
Rotation capability: You can launch multiple advertisements within one campaign on a single LED screen.
Quick updates: You will have the opportunity to quickly make changes to your advertisement during the campaign, in line with its goals and objectives. This will help you save a lot.
Control: you can monitor the operation of the video screens and the information being displayed 24 hours a day.
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ADVERTISING ON VIDEO SCREENS
To order advertising on video screens, call: 8 (800) 700-54-87 (toll-free)
почта: info@mediafacadegroup.com